Something (Weird) is Happening on Facebook

Over at Squared Peg, Brad Ward notes that something weird is going on on Facebook and exhorts colleges and universities to pay attention to possible ersatz Class of 2013 Facebook groups.

An interlinked group of friends has apparently colonized Class of 2013 Facebook groups for a range of colleges and universities. Research by Brad and a growing number of college and university web admins links the initiative to College Prowler, which, if you don’t know it, is a college guide + website written by college students promoted as offering “unbiased” commentary about colleges and universities. The Facebook effort could be an attempt to recruit potential College Prowler contributors or it could be something more than that. Brad worries about spam and data collection, a legitimate concern if you ask me. Read the post and then check out the Class of 2013 Facebook group for your institution to see if you need to take action on your own or in concert with Brad and the others working with him on this effort.

Posted by Michael Stoner
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