Job Posting: Director of Marketing Communications

The primary responsibilities for the director include:

-Develop and execute marketing and communications for the school.
-Develop branding and positioning for School. Provide strategic advice to Dean, senior administrators, and faculty on marketing and branding the school, its programs, and other products.
-Execute the school’s identity and positioning across communications, achieving integration in identity, messages, and design.
-Act as creative director for school communications (print, online).
-Serve as editor-in-chief for the school’s website, the alumni magazine, and for other high-visibility publications.
-Develop and execute robust, appropriate media relations program and act as chief spokesperson when required.
-Counsel senior administrators and faculty on media issues, serve as a writer/editor/proofreader for major campus publications and offices, as requested.

Background required:

-Demonstrated experience of 10 or more years in developing a marketing communications program for an institution of note: a law school, professional school, college, or university.
-Experience with developing and/or managing a website and an online marketing program.
-Experience with developing and directing the implementation of creative products such as websites, viewbooks, magazines, etc.
-Experience in managing staff.
-Experience managing projects and teams in a collaborative environment.
-Some knowledge of the legal profession and the law school environment desired, though not required.

For additional information, contact Michael Stoner, president, mStoner by email [please include in the subject line of your email: VTLAW director].

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Want a Great Job? Here’s One ...

Hamilton College-which maintains one of the best websites of any institution in America-is seeking a Director of Electronic Media to manage its website. From the job description, available here: “Hamilton College seeks a creative and persuasive writer and an effective and keen editor with significant experience in electronic publishing and use of the World Wide Web to maintain the College�s best-in-class Internet presence.” From our standpoint, this isn’t hype: Hamilton’s communications are outstanding, as is its website, and this is a terrific opportunity for someone with appropriate experience.

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Hobart & William Smith Seeks Staff

Hobart and William Smith Colleges have openings for three professional staff members in the Office of Communications. Hobart (for men) and William Smith (for women) are coordinate liberal arts colleges sharing a campus on Seneca Lake, one of the Finger Lakes, in Geneva, NY. Former Peace Corps Director Mark Gearan is president of the colleges, which enroll 1,850 undergraduates. The colleges have one of the nation’s most ambitious study abroad programs and are recognized for their dedication to community service.

The Director of Media Relations will work with others on the Communications staff to discover, develop and place HWS stories; cultivate a strong network of media contacts; engage new technology to further media and public relations; promote faculty expertise; supervise and expand hometown news; perform other duties as assigned.

The Web Writer/Editor will manage, contribute to, and maintain editorial content on the colleges web site. The writer/editor will coordinate efforts to ensure that information on the colleges’ web site is accurate, current, and promotes the attributes of the institution. The writer/editor will work closely with staff in the area of information technology services, who provide technical support for the Web site

The Web and Graphic Designer will design web pages; update web content; collaborate with faculty and administrative departments to create web pages; support the use of database and content management systems; provide recommendations and strategy for using the web to advance the colleges’ marketing goals and initiatives; assist with other graphic design/communications projects as necessary.

Full descriptions of the positions, including qualifications and instructions for applying, are available here.

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WANTED: Web Communications Manager, Bates College

POSITION DESCRIPTION
The Web Communications Manager is a strategic leader who will oversee the next iteration of the Bates Web site. The Web Communications Manager will make improvements to usability, look and feel to create motivating content. He/she is integral part of the Communications and Media Relations team, and must be able and eager to work in a team atmosphere. The position requires interaction with a broad range of College constituents, from members of the President’s Cabinet to first-time Web users. The person in this position must understand superior Web content development and have outstanding organizational skills and an ability to execute multiple tasks simultaneously. The Web Communications Manager will provide HTML documents to our information technology colleagues for coding in XML/XSLT.

REQUIRED QUALIFICATIONS

• Expert knowledge of HTML and CSS.
• Bachelor’s degree. An advanced degree is not mandatory but is desirable.
• Minimum five years’ work experience with Internet communications as a public relations tool; experience in marketing, publications, and/or public relations; familiarity with higher education and understanding of electronic positioning of an institution.
• A minimum of two years experience in writing, editing, and managing content on a significant Web site.
• Familiarity with Web editing tools such as FTP and HTML editors.

  *A strong familiarity with Microsoft Office products, Adobe CS Suite, and a demonstrable basic understanding of Web design.

• The ability to work and communicate with a wide range of constituents, including Web novices, IT and communications staff, and senior leadership of the College.
• Demonstrated working knowledge of Web management and design concepts as evidenced by creation of Web site content, or creation of special Web projects.
• Experience working with information technology staff to create Web sites.

DESIRED QUALIFICATIONS

• Command of Associated Press writing/editing style.
• Some familiarity with navigating UNIX file systems, setting Web permissions, and basic security.
• A basic familiarity with the Ingeniux content management system.
• Working knowledge of a content management system.

Additional information about the position is available on the Bates Web site.
Review of resumes will begin IMMEDIATELY and the position will remain open until filled. Interested candidates should send a letter, resume, three URLs or print-outs and a description of their specific involvement with each sample, and the name and contact information of three references to:

Web Communications Manager
Bates College Human Resources
215 College St.
Lewiston, Maine 04240

Bates is a diverse college community and seeks to assure equal opportunity through a continuing and effective Affirmative Action program. Bates is a participating member of the Diversity Hiring Coalition of Maine.

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University of Denver Seeks Director of Web Communication

The University of Denver is seeking a Director of Web Communication to join the DU communications and marketing team. The director will play a key role in redeveloping the University’s Web presence, creating an engaging, dynamic and innovative user-focused online experience that effectively communicates the DU identity to prospective students and other key external audiences. For more information and to apply, visit [url=http://www.dujobs.org]http://www.dujobs.org[/url]. The University of Denver is an EEO/AA Employer.

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Open Web Marketing Positions

Two of our clients have just posted new website editorial/marketing positions. If you’re interested in either of these, please contact .(JavaScript must be enabled to view this email address) for a job description and more details.

Website Managing Editor

This position provides content creation, content management, and strategic external and internal communications services for the institution’s website. The position oversees the content of the top-levels of the website, and provides support and guidance to programs and offices on their web presence.

Requires BA/BS in communications, journalism or related field. PLUS: Three years of experience in communications including demonstrated experience in research, editing, and copyediting, as well as writing on deadline; Demonstrated working knowledge of web management and design concepts as evidenced by creation of website content, or creation of special web projects; Experience working with information technology staff to create websites. Location: an hour from Boston.

Internet Marketing Director

This position is responsible for creating, implementing and managing a comprehensive and coordinated Internet-based content and marketing strategy across the University, including academics, admissions, development and public relations, among others. As such, the position requires an experienced professional who has in-depth knowledge of the interactive space, proven project management skills, marketing and managerial experience, and strong editorial skills, preferably in a higher education setting.

Requires B.A. PLUS: Demonstrated project management skills; Managerial experience in a strategic communications environmet; Familiarity with design and Web site usability; Exceptional communication and editorial skills: Proven ability to bring together cross-functional teams of diverse personalities, skills and corporate interests; Proven ability to establish priorities and follow multiple tasks through to completion. Location: Central Connecticut.

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